King Bee won the pitch of creating 10 flash animated shorts each with their own message to help young people be safe on Halloween to go on the Essex Police’s 2 Smart website as part of a campaign supported by an online competition to win a Nintendo Wii.
King Bee brainstormed the concepts with the client to create 10 ideas that would attract and entertain young children and teens whilst each communicating their message at the end and through each movie as part of a clue-gathering exercise for the online completion to win a Nintendo Wii.
The end result was a hugely successful series of animations via flash site that King Bee created along with the downloadable screensaver.